Wednesday 18 May 2011


Interesting that according to a recent report, Netflix has overtaken bittorrent to be the biggest source of internet traffic in the usa.

I've long been of the view that piracy isn't done just to get things free, it's done because often it's the most convenient way of actually consuming the content. Rather than complicated applications, drm, hoops to jump through, downloading a file and pressing play is just simply better. This is changing, with stuff like Spotify and Netflix making accessing digital media convenient, cheap and ubiquitous across many devices means people are prepared to pay for it.

Good.

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